The Yellow Jacket

Wanting to turn paralyzing stigma into monetary gain, Bitsy Newburt sought to capitalize on the untapped formalwear market targeting individuals with severe allergies to hornet, bee, and wasp varieties. 

Top sellers at The Yellow Jacket in mid-summer included a Teflon vest and matching Kevlar cumberbund as well as an assortment of matrimonial steel wool veils that timelessly masked all facial features, keeping brides both safe and ever so slightly unrecognizable.